The Tree of Life, also called Jacob's Ladder. This is a Kabbalistic image but interestingly, the spheres in the tree overlay the flower of life 'sacred' geometric form and therefore represents a Primal Pattern of Nature
Brand Archetypes are based on the archetypal theory of C. Jung, who claimed, that humanity can be divided into archetypal stereotypes, that stay the same over centuries. What archetype are you? And what is your brand?