Sans Serif Sans Serif is the opposite of Serif, I remember this by saying that San Serifs as no tales. Sans Serif fonts are my preferred fonts, especially as some San Serif types gives a more modern feel and approach to work.
This split image and type is design well because of the greyscale coloring. Target audience Design- overall the font selection was perfect because it is still readable. I like the white space on the right gives the illustration depth.