The type of text you have can make or break any design. These are need to know rules for applying text. From formal to personal all details matter, and with these rules you can put the final touches on your design.
How Corporate Logos Evolve infographic. This shows how recognizable logos have evolved over time. Logos like Shell and BMW have remained pretty much the same. Brands like Xerox, Pepsi, and IBM have modernized their corporate logos.