Art direction, branding and packaging for Inizio on Behance curated by Packaging Diva PD. To accentuate how natural the product is we turn to its' origin. For this reason the brand is called Inizio (Italian for beginning), and the package accurately imita
"Excusive hand made packaging of Brachia olive oil is suitable as a gift or a souvenir. The ceramic packaging is shaped as an olive fruit in white coating, with a neck shaped as a small olive branch on which a pendant designed as an oil leaf is affixed.