Braun catalogue, 1955. Graphic design: Otl Aicher. Note the first products of the Hochschule für Gestaltung, Ulm, by Hans Gugelot. The photo was taken in the showroom of Knoll in Wiesbaden. Via http://www.hifimuseum.de/1955-braun-neuigkeiten.html

Note the first products of the Hochschule für Gestaltung, Ulm, by Hans Gugelot.

Otl Aicher (1922 -1991), also known as Otto Aicher, was a German graphic designer and typographer.

Otl Aicher also known as Otto Aicher, was a German graphic designer and typographer.

The 1972 Olympic Games logo and page from Aicher's manual.

1972 summer olympics

Probably the best Olympics visual program of all time by Otl Aicher.

Otl Aicher - Braun logotype

Wolfgang Schmittel joined the Braun design department as a freelancer in August of Upon his arrival, he revised the Braun logo and also gave it a reduced, constructively comprehensible form.


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