The Outdoor Advert titled RUSSIAN OPERA LIVE was done by Scholz & Friends Berlin advertising agency for product: Baden Baden Festival And Theatre (brand: Festspielhaus Und Festspiele Baden-baden) in Germany. It was released in Jun
The idea being this Coca Cola Light advert is that the new Coke is so 'light' it infact floats instead of falling downwards when being poured. Obviously it is just a play on the words but i think its effective and bring light humor to the advert.
Today we’ve been doing some archive browsing and ran across these print ads for Lego from 5 years ago. Lego is still using this playful aspect in their ads today. When playing with simplicity on your imagination the creative possibilities are endles